Who we are

Our website address is: https://www.goldfin.co.za.
Gold & Finance is a South African jewellery buyer that buys gold, platinum and diamond jewellery, diamonds, Krugerrands, gold coins, luxury watches and silverware.

Information we collect

We collect personal information in the following ways:

  1. Lead Forms / Contact Forms
    When you complete a form on our website (for example, to request an offer, or callback), we collect the data you provide, such as:
    1. Your name
    2. Email address
    3. Phone number
    4. City or location
    5. Any message or details you choose to share

    This information is used to contact you about your enquiry, provide requested information, and improve our services.

  2. Comments
    When visitors leave comments, we collect the data shown in the comments form, the visitor’s IP address, and browser user agent string to help detect spam.
    An anonymized string created from your email address (a hash) may be provided to the Gravatar service to see if you are using it.
    The Gravatar privacy policy is available here: https://automattic.com/privacy/
    After approval, your profile picture (if any) is visible publicly in the context of your comment.
  3. Website Analytics & Advertising
    We use tools such as Google Analytics and Google Ads to understand how visitors use our website and to improve performance and advertising relevance.
    These tools may use cookies or similar technologies to collect anonymous information such as:
    1. Your IP address
    2. Pages visited
    3. Time spent on the site
    4. Referring websites
    5. Device and browser type

You can manage or opt out of personalized advertising by visiting https://adssettings.google.com/

Media

If you upload images to the website, avoid uploading images with embedded location data (EXIF GPS). Visitors can download and extract any location data from images on the site.

Cookies

Our site uses cookies to improve user experience and analytics. Examples include:

  • Form cookies: If you fill in a form, cookies may store your contact details for future convenience.
  • Login cookies: If you log in, temporary cookies check whether your browser accepts cookies. Login cookies last for two days; display preference cookies last for one year.
  • Analytics and Ads cookies: Used to measure website performance and ad conversions.

You can manage or delete cookies at any time in your browser settings.

Embedded content from other websites

Articles or pages on this site may include embedded content (videos, images, articles, etc.).
Embedded content from other websites behaves as if you visited that website directly.
These sites may collect data, use cookies, and track your interaction if you have an account with them.

Who we share your data with

  • We do not sell or rent your personal information.
  • Your data may be shared with trusted service providers who assist in operating our website, analytics, or advertising campaigns (e.g., Google Ads, reCAPTCHA).
  • If you request a password reset, your IP address will be included in the reset email.
  • Visitor comments and lead form submissions may be checked through an automated spam detection service.

How long we retain your data

  • Comments and their metadata are kept indefinitely for moderation purposes.
  • Lead and contact form submissions are retained for up to 24 months for record-keeping, support, and marketing analysis, unless you request deletion.
  • Registered users (if any) can view, edit, or delete their personal information at any time (except username). Administrators can view and edit user data.

What rights you have over your data

You have the right to:

  • Request a copy of your personal data we hold.
  • Request correction or deletion of your information.
  • Withdraw consent for future communications.
  • Lodge a complaint with the Information Regulator (South Africa) at https://inforegulator.org.za/

To exercise your rights, please contact us at [email protected]

Where your data is sent

  • Visitor comments and form submissions may be checked through automated spam detection.
  • Analytics and advertising data may be processed by third-party providers such as Google or Meta.
  • Data may be stored on secure servers within South Africa or in international data centres with equivalent data protection standards.

Data Security

We use SSL encryption and other safeguards to ensure your personal information is secure and not accessed or disclosed without authorization.